Jim Reams of Mothership BBQ: Small Business Blog Interview
by Brian Brown (follow me on Twitter): September 22, 2006Mothership BBQ responded to my interview questions super-quick. We reviewed them yesterday.
"...I have done no advertising. The day I opened I had 50 customers, all of whom had been reading the blog."
Pajama Market: How has the blog impacted your company?
Jim Reams: The blog has been instrumental in my success. I have a small restaurant in an out of the way location, and I have done no advertising. The day I opened I had 50 customers, all of whom had been reading the blog.
PJ: What has the response been from your customers/clients?
JR: My customers feel as though they know me before they come in for the first time. It has personalized it for many people. Plus, many local bloggers tell me they feel as though they have a personal stake in my success.
PJ: What types of things about your work day inspire you to write a post on your blog?
JR: Anything unusual from the everyday grind of running a restaurant will appear on my blog.
PJ: What have been the biggest surprises with your blog so far?
JR: The number of mainstream media outlets who have written about it.
PJ: What blogging program do you use for the blog? Did you create this blog yourself? How do you like the program?
JR: Blogger. I like it fine.
Thanks Jim.
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