Shoelover: Small Business Blog Interview

Sholover gave us something to think about with their answers to the classic interview questions. We featured them on August 31.

"Most people find it amusing and a little bit different from most corporate hot air."

Pajama Market: How has the blog impacted your company?

Shoelover: The blog actually started before the Shoe Stor. The blog allows the company to maintain a personal/interactive side. It is also a great keyword catcher.

PJ: What has the response been from your customers/clients?

SL: Most people find it amusing and a little bit different from most corporate hot air.

PJ: What types of things about your work day inspire you to write a post on your blog?

SL: It all depends what I drank the night before..........just kidding. Most of the thing Shoelover writes about are really just spur of the moment, on the spot type creations. It could be current events, it could be fashion, shoes or just random thoughts.

PJ: What have been the biggest surprises with your blog so far?

SL: The challenge of generating traffic and fostering reader interactivity.

Thanks Shoelover. Different from most corporate hot air indeed! Lets hope most companies take this approach.

Tags: Shoe Lover, shoelover, shoe stor, shoes, hal 9000, hal, shoe box, shoebox, shoe boxes